For Marketers

Keep the campaign moving from draft to page.

A landing-page revision, another copy option, an image that needs resizing. Handle the browser work around a campaign while the brief is still in front of you.

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Campaign brief: autumn launch
Landing page preview
Email copy: final review
Your next step

Check that the headline, offer and email all tell the same story.

Illustrated example

From brief to final review

Keep the small campaign tasks connected

Use the browser tools for drafting and asset preparation, then publish and measure in the marketing platforms you already use.

Work through copy options

Use the writer to revise a headline, shorten an email or adjust a draft's tone. Compare the suggestions against the brief and your brand's voice before choosing what goes into the campaign.

Revise campaign copy

Keep the audience, offer and placement specific in your request. Verify every claim instead of treating a fluent draft as approved copy.

Make landing-page feedback concrete

Capture a landing page and annotate the headline, layout or call to action you want to discuss. Share the image through your team's existing review channel with the change you are proposing.

Capture and mark up a page

Label the viewport and page version. Keep the visual feedback connected to a specific review question rather than a general redesign request.

Prepare images for their placement

Resize and compress campaign images before uploading them to your website. Check the output at its intended display size so important details and text remain legible.

Prepare campaign images

Keep source assets separate from exported versions. Check the destination's image requirements before choosing the final dimensions and format.

Give the next campaign a clearer workspace

Keep the brief close, make the edits specific and bring each asset back to the tools where you publish.

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